Elle Evans does things differently. This small Australian label turns the all-too-fast fashion design process on its head by paying attention to every detail, from the ocean to your wardrobe, and leaving as light a footprint as possible along the way. Creating beautiful and ethical activewear and swimwear pieces “to be free in,” this is one ‘Great’ brand you won’t want to miss.
"I knew I wanted to structure my company differently, and starting from scratch meant that sustainability could be at the heart of every decision I made."
Just for you
Elle wanted to give people a place to buy beautiful, comfortable, empowering swimwear and activewear without the enormous environmental impact that usually goes along with it. She took it one step further by deciding to tackle the “But will it fit me?” issue head-on: the entire range is available in sizes 2XS-3XL. An added benefit of being made-to-order means the brand can offer customisations in fit, colour, or print for those who want their piece to be a bit more “them.” “After all,” says Elle, “we all know that loved clothes last.” We couldn’t agree more.
Honouring the environment
Traditionally, swimwear and activewear are made with harmful materials like petroleum-based nylon. Elle knew she wanted to steer clear of fabrics that destroy our earth, and if she could reduce waste along the way, even better.
That’s where ECONYL® comes in.
“Our fabric is made from regenerated ECONYL® yarn, an amazing circular product that comes from ocean waste and can be recycled over and over again without losing quality. The Healthy Seas Initiative is the organisation out there collecting those old fishing nets and nylon waste from the ocean that becomes our fabric.” Knowing the ocean is so important to our health and survival, the brand partnered with Healthy Seas Initiative and donates $1 of every sale to them to continue their crucial work.
